Top insurance agents in Salt Lake City
Who 4 AI assistants actually recommend when someone in Salt Lake City, UT asks for the best insurance agency.
“AI assistants emphasize reviews, licensing, responsiveness, and specialties when recommending insurance agencies in Salt Lake City, UT.”, what AI weighs for insurance here
Measured from 5 buyer questions × 4 assistants · updated July 10
- 1Beehive Insurancenamed 4×
- 2Brown & Brown Insurancenamed 2×
- 3Marc Archibald of Archibald Insurance Agencynamed 1×
- 4Farmers Insurance - Mike Houghton Agencynamed 1×
- 5Farmers Insurance - John H. Smith Agencynamed 1×
- 6Farmers Insurance Agent, Mike McGowannamed 1×
- 7State Farm Agent, Brian W. Smithnamed 1×
- 8Allstate Agent, Jodi McMillannamed 1×
- 9Bennett & Porter Insurancenamed 1×
- 10Allstate - The Dyer Agencynamed 1×
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Questions about this leaderboard
How are these insurance agents ranked?+
We ask 4 AI assistants the questions customers in Salt Lake City, UT actually use, then count which businesses each one names. It's not an ad, no one pays to appear. Your free scorecard checks four chat assistants; paid monitoring adds Google's two AI search surfaces.
How do I get my insurance agency listed?+
Get recommended by the assistants themselves: strengthen your Google Business Profile, reviews, and presence in the local sources AI draws on. Run a free scan to see where you stand and a prioritized plan.
How often is this updated?+
We refresh these leaderboards regularly as the models and the sources they cite change, so the rankings reflect current AI answers.
How this is measured: we ask 4 AI assistants the buyer-intent questions for insurance in Salt Lake City, then count which businesses each one names. Rankings reflect AI output, not endorsements, and shift as the models update.